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Hush Puppies Innovation

10 Jan, 2023

Since its beginning in 1958, Hush Puppies has been renowned for its innovation and quality. Comfort being a driving force behind the brand, it's no surprise that it’s also the inspiration for the very name… “Barking dogs” being a slang term for tired feet, meant wearing their comfortable shoes was the solution to "hush your puppies".

This sentiment remains true today, as Hush Puppies continues to innovate and create footwear across the globe, designed for premium comfort and timeless style so you can walk on the bright side. Read on to learn about their game-changing technology and craftsmanship.

Hush Puppies takes putting a “pep in your step" to the next level! Bounce™ technology is designed to absorb shock and return energy underfoot when on the move. The insoles are superior at holding their shape and retaining bounce-back resilience. Better yet, these insoles are removable and machine washable! So, you can keep your shoes looking and feeling fresher for longer.

We're not done yet... the high-rebound insoles are teamed with a dual-density outsole that releases energy and redistributes shock throughout the built-in air pods, reducing stress on the feet and offering unparalleled comfort with every step!


Walk smarter, not harder with Hush Puppies’ Genius Fit collection - designed to perfect posture and improve body alignment. The podiatrist-developed technology is combined with orthotic benefits and Hush Puppies’ quality craftsmanship to ensure controlled comfort from heel to toe.

Each pair in this range is designed with a cushion dome that reduces pressure on the forefoot... arch support for midfoot stability and support... and a "heel cuddle" that cups your heel for extra cushioning.


Hush Puppies also helps you play your part at leaving a lighter footprint with a collection of sustainable sneakers and shoes. Built to maximise your comfort and style, while minimising your impact on the environment by using bio-based and recycled materials. Comfort is only enhanced by these eco-friendly elements, meaning both your feet and your conscious will feel even better about your new shoes.